Treasure Hunt for Sapporo Beer

As part of Dentsu Canada’s Legendary Biru campaign, Toronto-based interactive creative production companyLollipop has launched an online treasure hunt at legendarybiru.com. Visitors to the site enter a lavish journey through Japan’s rich cultural heritage that reveals the brewing process behind Sapporo Beer. Throughout this journey, lead by a character known as The Sage, a number of scrolls can be uncovered. Those who reach the end of the journey are given a message tailored to the number of scrolls they’ve discovered, while those who collect all 15 are entered to win a trip to Japan.

To created the vertical narrative scrolling experience in Flash, Lollipop stitched together live action, CG and matte paintings created by Toronto production companies Sons and Daughters and Crush.


Sapporo Beer from Lollipop on Vimeo. 国内无法观看vimeo的朋友,请点击查看

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